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Welcome to BMW of Traverse City
Our vision is working together moving people throughout life. We believe going the extra mile helps our guests go the extra thousands! Our reputation for outstanding customer service, driver-friendly financing and automotive expertise has made us a fixture in the community from when we joined the Fox Family in 2009.
What makes BMW of Traverse City different?
Being part of the Fox Motors Group means we're more than just a typical car dealership and service center. Our expertise and knowledge benefit from the extensive resources we have access to as part of a large group of dealers across many markets.
Local BMW Dealership
We're driven by being involved in our community and treating our guests as neighbors, because in many cases, they are our neighbors. Most of our guests come from the surrounding area including Traverse City, Kalkaska, Suttons Bay, Leelanau County and more.
We have you covered - from buying a vehicle to maintenance and repairs.
Find The Perfect Truck, SUV, or Car in Traverse City
Looking for a new sedan or SUV? Our knowledgeable team of experts is here to help. We're pro's at finding the perfect fit based on personality, lifestyle, driving habits, and, of course, budget. We have plenty of options to choose from between our wide selection of new and used BMW vehicles, as well as used vehicles made by other manufacturers.
Popular New BMW Vehicles
The great thing about the new BMW lineup is the sheer diversity of options you'll have at your disposal. Check out some of our most popular new models:
Quality Used BMW of Traverse City Vehicles
Not looking to buy new? We can help with that too. We have a diverse range of used cars, trucks, and SUVs from a wide variety of brands, in addition to pre-owned BMW models. Shop our selection today.
Top-Notch Service & Repair in Traverse City
We understand no matter what kind of vehicle you drive, you need a local, dependable place to bring your vehicle for service. Our team takes pride in being informative and transparent about service and repairs.
We Prioritize Quality and Convenience
Our service experts make sure to give our guests from the surrounding area quick and effective auto service. You can schedule an appointment online for a time that works best for you.
Here are some of the amenities we offer:
- Wi-Fi Lounge
- Snacks & Beverages
- Genuine Manufacturer Parts
- Private Work Stations
- Key Drop Box
Fox Cares
We're passionate about our customers, community, and employees because they help make us who we are. That's why we take pride in giving back throughout the year in various ways!
Customers
We are constantly looking for ways to support our customers in the Traverse City area and let them know that we care for them. We are focused on making the car buying process, easy, convenient, and fun!
Community
We are proud to partner with local organizations in the West Michigan area to support events and campaigns that give back to our community.
Employees
We have various program's implementation to encourage growth, development, and recognition for our Fox Family.
Fox Careers
When we first opened our doors in 2000, we didn't just join the car dealership industry. We reinvented it. Here our customer and their needs come first. We prove daily that customer service is alive and well, where our employees are proud to say they work.
How we Care For Our Team
- Growth & Development Opportunities
- Employee Recognition Programs
- PTO and Holidays
- 401K
- Medical, Dental and Vision
- Group Life Insurance
- Short-Term and Long-Term Disability
- Employee Discounts
- Wellbeing Programs
Get in Touch.
- Contact Our Sales Department: (231) 944-7191
- Monday8:30 AM - 6:00 PM
- Tuesday8:30 AM - 6:00 PM
- Wednesday8:30 AM - 6:00 PM
- Thursday8:30 AM - 6:00 PM
- Friday8:30 AM - 6:00 PM
- Saturday10:00 AM - 3:00 PM
- SundayClosed